Green Canteen
— Growing a movement for plant-based canteens at Danish universities
GreenCanteen is a campaign working for all plant-based canteens at Danish universities by 2028. Students run the campaign and have a focus on engaging both fellow students and faculty through community building and activities centered around healthy food for both people and the planet.
To avoid biases the design deliberately stays away from the “vegan stereotypes” and focuses on a humorous take with a strong message of hope. The design is inspired by the notion of “growing” – Growing plants, growing vegetables, and growing a community.
SERVICES
Creative Direction
Visual Identity
Digital design