HUBNORDIC

HUBNORDIC is a corporate workspace brand launched by Norwegian KLP Ejendomme, and initiated for three new office buildings in Ørestaden, Copenhagen. Focusing not only on premium office facilities but on the entire working day, HUBNORDIC unites businesses and people from diverse industries, providing beautiful surroundings, state-of-the-art amenities and services, and a unique location with urban life, nature, and infrastructure at the doorstep.

Building on the HUBNORDIC concept, the brand identity balances corporate professionalism and functionality with the personality and intimacy of a boutique hotel. The visual language and design is carried through in everything from typography and colour palette to art direction and digital platform.